April 8 – Banco Santander offers the option to renew LaLiga’s title sponsorship for another two years and extend it to 2023-24 for another year.
The sponsorship covers LaLiga Santander and the second Tier LaLiga SmartBank and continues the partnership that began in 2016.
Javier Tebas, president of LaLiga (pictured right), said: At this point, continuing to trust our main sponsor, Banco Santander, confirms that we are on the right track. Banco Santander is a leader in the field, deciding to choose LaLiga as a leading partner in the world of sports, our source of endless pride. “
With the renewal of Santander, we will remain the title sponsor of Riga Genuine Santander, a professional league created for players with intellectual disabilities, and Riga Promise, a global competition under the age of 12. He is also the main sponsor of the official FIFA 21 competition eLaLiga Santander in Spain.
During the pandemic, the two partners launched #LaLigaSantanderFest. This is an online festival attended by hundreds of artists and footballers, raising money to fight Covid-19.
Rami Aboukhair, CEO of Santander Spain (left photo), said: “Football reflects the Spanish brand and the match connects friends and family. This represents the values that all of us at Banco Santander feel very connected to, such as effort, teamwork and commitment. I am. “
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– Soccer Sports
Brand Spain: Santander renews Liga title sponsorship for another two years
http://www.insideworldfootball.com/2021/04/07/brand-spain-santander-renews-laliga-title-sponsorship-two-years/ Brand Spain: Santander renews Liga title sponsorship for another two years