Business & Investment

Hino challenges odds in a record year

Hino Australia has the largest new car deliveries to date, including strong sales across the new Hino 300 Series, further strengthened by encouraging orders for the Hino 700 8×4 Road Share Front Axle model and hybrid vehicles. Was recorded.

According to Sam Suda, President and CEO of Hino Australia, Hino reported record sales of 6,278 trucks at the end of December, with an 18% market share due to a global shortage of semiconductors. Has decreased slightly.

“Although we received a great deal of support from Hino Motors, it was difficult to continue supplying new trucks in 2021 in order to meet the needs of our customers.

“Customers’ reaction to the all-new 700 Series has been astounding, with orders across our heavy-duty range surpassing pre-launch expectations. We achieved a 4.5% market share. This is 2020. Was consistent with the results, but was limited by supply issues, “continued Sam Suda.

“In particular, in the last five months rather than the last four years, there have been more orders from customers for the FY3036 and FY3048 8×4 roadshare front axle models.”

In the first year of sales since its launch in mid-2020, the 300 series has been accepted by Hino customers and achieved sales of 3,346. This is an increase of 0.9% compared to 2020, equivalent to a small segment share of 23.3%.

An important option for 300 Series customers is a hybrid model that meets Euro 6 emissions standards.

“2021 was one of the most powerful years ever for a hybrid with over 50 orders,” he said.

Supply challenges had a major impact on the delivery of the 500 Series Standard Cabs in the second half of 2021, with Hino gaining a 31.4% market share in the medium-sized segment.

“This is down compared to recent years, but we are confident that the strong customer order base in 2022 will position Hino in a strong year,” said Sam Suda.

Hino Australia has further strengthened its customer engagement and opened a new 9,272m2 state-of-the-art dedicated parts distribution center (PDC) in mid-2021.

In 2021, Hino recorded a record increase in parts sales of 12% year-on-year.

“This is an exciting time for Hino Australia. With 80 years of global experience in design and innovation, we provide Australian customers with a complete lineup of next-generation transportation solutions and customer-centric support,” said Sam.・ Suda has finished.

Hino challenges odds in a record year Hino challenges odds in a record year

Back to top button