new York – The world’s fastest-growing and most innovative sports league, the Professional Fighters League (PFL), today announced that established sports industry executive Jon Tuck will join the company’s executive team as Chief Revenue Officer. Announced. In his new role, Tuck will lead the global sponsorship, media sales and licensing businesses.
Tuck is a highly skilled executive with over 20 years of experience leading business development, digital content and monetization. He has held executive positions at Immortals Gaming Club, Sports Illustrated and NASCAR, was Chief Revenue Officer, and reinvented the sponsorship model and market development strategy.
“We are excited to be part of an innovative and positive organization like the Profighters League,” said Tuck. “PFL has secured the number two position in the world in MMA and rethought sports. I look forward to bringing my experience, relationships and insights to the league, a constant pioneer in the field of sports. I can’t wait to go. I’m excited to connect the world’s leading brands to PFL’s young, diverse and passionate fan base. “
Throughout his career, Tuck’s wisdom, insight, and instinct helped bring about major changes and advances across the various sources of revenue he led. As Chief Commercial Officer of Immortals Gaming Club, one of the largest esports organizations, he has led many teams in monetization efforts across all sources of revenue. While serving as Chief Revenue Officer at NASCAR, he led the sponsorship and marketing team’s efforts to generate new revenue and help reinvent the league. Tuck’s guidance helped secure and retain good partners such as Verizon, Geico and Amazon.
“John is a proven leader and game changer in monetizing IP across digital, gaming and sports,” said Peter Murray, CEO of the Profighters League. “I am delighted that he will be able to join the Profighters League as the new Chief Revenue Officer.”
Roberto Villa is the CEO, Executive Writer and Senior Editor of FightBook MMA. Passionate about martial arts, he is also the podcast host for Sitting Ringside. He is also a former MMA fighter and kickboxer.
– MMA Sports
Professional Fighters League (PFL) employs Jon Tuck as Chief Revenue Officer
https://www.fightbookmma.com/professional-fighters-league-pfl-hires-jon-tuck-as-chief-revenue-officer/ Professional Fighters League (PFL) employs Jon Tuck as Chief Revenue Officer